We can all agree that technological advances are dominating changes in business. Resisting technology and not keeping up with your competitors is done at the peril of the business. While it can be said the business moves at the speed of light; nowadays, your customers are also moving at the same speed.
With the average time spend on a website getting shorter and shorter and considering the bounce rate of visitors, it is imperative your business get the your marketing message off as quick as possible. Consider also that if you were found in a search engine, you are being compared with your competitors and have only moments to close the business that is coming to your site.
Imagine that your competitor offers online appointments and you do not. Who is the customer going to book with? If your competitor is making it simple, quick and easy to do business with them, then it is releaving the customer of having to continue to search for a provider. It also shows a higher level of professionalism and customer service. The reality is that no business that offers a service can afford not to have 24 hour booking available on their website.
Believe it or not, online appointments are not rocket science. As an example, Setster is so simple that it takes only 5 minutes to set up. Your offline calendar is synced so if you are busy, the time is blocked. We notify you of a new appointment and send reminders to you and your client. We enable payments so you can take a deposit and will send SMS notifications of new appointments. It’s like hiring a personal assistant.
The online world is changing the way we do business, and there is no excuse in not keeping up with how your clients are interacting with your site. If you are not providing online appointments, try Setster today. The results you will see immediately are increased bookings, less no shows, more business and more revenue which all mean a stronger bottom line.